EIC Funding Advisory for Deep-Tech Startups & Scale-Ups

For the EIC, 10 Pilot Logos Can Still Be Weaker Than 1 Proper Validation Case

For the EIC, 10 Pilot Logos Can Still Be Weaker Than 1 Proper Validation Case

For the EIC, 10 Pilot Logos Can Still Be Weaker Than 1 Proper Validation Case

A list of impressive pilot partners does not prove your technology is ready. For an EIC Technical Expert, the real question is much harder: what did those pilots actually validate?

I see companies treating pilot activity as evidence by itself:
“We are testing with Company A, Company B and Company C.”
That creates familiarity. It does not necessarily create credibility.

A pilot becomes useful evidence when an evaluator can understand: → Where the validation happened and under which operating conditions. → What was actually tested. → Against what baseline the result was compared. → How the KPI was measured. → What quantitative results were obtained. → What qualitative learning came from the test. → What remains unproven.

This distinction matters enormously when defending TRL. If you claim that an innovation has reached a certain level of maturity, saying that a future pilot will start is not evidence of the maturity you claim today. The technical reviewer needs results from validation already performed in conditions that genuinely represent the intended application.

There is another important distinction founders often miss: a pilot can validate technology, value, or both. Technical validation might show performance, robustness, accuracy, throughput or integration. Value validation might show reduced operating time, lower cost, improved productivity, fewer errors or another measurable customer outcome. Do not assume that proving one automatically proves the other.

And this is where partner letters and LOIs can become much more valuable. A weak letter says: “We are collaborating with the company and support the project.” A much stronger letter confirms what was actually tested and, where appropriate, corroborates the results achieved.

That independent confirmation changes the weight of the claim. Your proposal no longer asks the evaluator to simply trust your interpretation of your own pilot.

This is also why I would rather see two or three properly documented validation cases than ten logos with no explanation. The rule I would use before a Technical Expert Review is simple: Do not count pilots. Audit what each pilot proves.

If the evaluator cannot understand the validation, reproduce the logic behind the result, and see credible evidence supporting it, the logo itself will not rescue the TRL claim.